THE ARMANI BEAUTY MAKE-UP PHILOSOPHYSimple elegance and natural grace. These are the principles that inspire Giorgio Armani's signature fashion collections.
These concepts are naturally reflected in the make-up as well. Armani make-up does not conceal or transform; it is designed to highlight the natural beauty of each individual.
These concepts are naturally reflected in the make-up as well. Armani make-up does not conceal or transform; it is designed to highlight the natural beauty of each individual.
SKIN IN THE SPOTLIGHTArmani/Beauty's smoothing primers, impalpable foundations and concealers uncover and enhance the complexion with a natural effect.
EYES FIRSTThe eyeshadow palettes cover a colour spectrum ranging from soft, natural colours to bright, high-intensity shades. In both cases, the products are silky and modulable and provide an incredible finish.
PERFECT LIPSThe brand offers balms, lipsticks and lip glosses in intense, long-lasting shades: there is a perfect Armani lipstick for every woman.
VIRTUAL TRY-ONDiscover beauty in a new dimension. Try out iconic products in real time using your live camera or by uploading a photo.